Campfire

A Content Blog by EVG

Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.

In today’s digital landscape, resistance to social media, for personal or business use, is futile. Social media provides one of

I despise web analytics. Does that surprise you? Maybe, if we’ve never met and you don’t know that I’m an

It’s always important to be skeptical of what you read on line. Here is just a recent reminder of why

Throw tradition out the window, this isn’t your father’s ROI. In the world of social media, we don’t calculate return

Recently, I realized that there weren’t any greeters at the front of America’s favorite superstore. Well, perhaps in some locations,

A client recently surveyed their Facebook followers with the following question: When traveling, do you surf the web with your

Generation C & Constant Consideration The friendly folks at Google launched Think Insights a few weeks back, giving online marketers

I was talking with a banker friend at Crossfit this week during my usual 6am workout, and he began asking

Hiroshi Mikitani, CEO of Rakuten Inc, noted in a March post on LinkedIn that ‘information overload’ ought to be embraced

Anytime a major social media brand rolls out a new product, businesses take note. This time, the response is warranted.

At EVG, the role of creativity in the workplace has always been well established—after all, we work in an industry