Campfire
A Content Blog by EVG
Small Business Digital Strategy 101: Attract, Retain, Engage
In the first half of 2012, small business spending on IT grew by 6%. More and more, small businesses are
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Link Impacts
Recent Google algorithm updates have put webmasters on alert as to why their sites may have lost ranking—or proactively looking
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Strong Content = Strong Strategy
I read a great article over at Remarkablogger, and Matt Hooper’s premises mirror what we tell our clients time and
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How Penguin Rewards Quality Online Content
We’ve laughed at the commando antics of the penguins in Madagascar, and were touched by their story in The March
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How Out of Hand Anchor Text Sinks Sites
Clothed in cute monikers, the Google algorithm updates of May have sought to penalize websites with poor quality content (Panda)
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Pinterest: Have You Pinned Today?
The current darling of the Internet, Pinterest is arguably one of the hottest commodities around. The online pinboard company has
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From Strings to Things: Knowledge Graph Makes Semantic Web a Reality
Launched today, Google’s Knowledge Graph may be the single most significant development in the search industry since … well, Google.
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Spreading the Multilingual Content Gospel
Here’s a staggering figure for Chief Content Officers and other key decision-makers to ponder the next time they sit down
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Content Curation: A rose by any other name (Part III)
Continued from previous entry. Making your content bloom At EVG, we further define curation as essentially the organizing and sharing
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And this above all: To thine customers be true!
Far be it for me to mangle one of my favorite Shakespearean quips, but honesty and truthfulness on the Web
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Thou Shalt Not Steal … Original Content
The November 2010 meltdown and subsequent demise of Cooks Source over accusations of plagiarism is just one example of what