Social Media
Facebook Ads and Telling Stories: A Winning Combination
It’s interesting to look at the evolution of Facebook. In 2004, Facebook dubbed itself as “thefacebook.” “The” got dropped somewhere
Microtargeting and Facebook Ads: Creating Content that Connects
Marie Antoinette said, “There is nothing new except what has been forgotten.” I’ve found this to be especially true when
Content and Social Media Marketing in the Manufacturing Industry
Does your manufacturing company want to broaden its audience base and establish itself as a thought leader in the industry?
3 Digital Marketing Lessons from this Presidential Election
Wherever your loyalties lie in this election, you have to admit that it has been interesting. Even before the primaries
How To Create a Great LinkedIn Profile
In my last post, I talked about what NOT to put in your LinkedIn profile. You want to be taken
What NOT To Do on Your LinkedIn Profile
With over 17k connections, I’ve seen a lot of profiles on LinkedIn. I’ve searched and browsed by company, by job
5 Kinds of Content Millennials Love
Many of you might be in different camps on this, some may be absolutely sick of hearing about Millennials and
So Long, Trolls: 3 Tips for Online Community Management
When you launch your company blog or Facebook page, you have high hopes for the quality of engagement with the
Social Media: A Catalyst for Online Businesses
Since the early 2000’s social media has been used as a method to connect people. Whether that be connecting groups