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Leverage Mobile Device Popularity to Provide Convenience

Leverage Mobile Device Popularity to Provide Convenience

Convenience – Today’s consumers weigh this factor heavily as they choose whether to make the shift toward becoming loyal customers.

How Health and Wellness Companies Can Engage Facebook Audiences With Meaningful Content

How Health and Wellness Companies Can Engage Facebook Audiences With Meaningful Content

It’s no secret that consumers today experience wellness information overload, which is confusing and proven to hinder the adoption of

6 Traits of Successful Contract Writers and Editors

6 Traits of Successful Contract Writers and Editors

One of my colleagues at EVG recently posed a question to me: “What do you think are the common traits

Keen on Keens: Effective Content Marketing for Retail Companies

Keen on Keens: Effective Content Marketing for Retail Companies

A couple years ago I traveled to Europe for a two-week adventure traversing Spain, Italy and France. I didn’t want

Google’s New Guidelines for Mobile

Google’s New Guidelines for Mobile

If you’re a smartphone user, you already know how quickly your phone becomes something you can’t imagine living without. You’re

5 Tips for SlideShare Success

5 Tips for SlideShare Success

Ok, so at this point most of the social sphere is familiar with the “new” kid on the block.  SlideShare,

How is Content Marketing Changing the Game of Public Relations (PR)?

How is Content Marketing Changing the Game of Public Relations (PR)?

Content marketing is changing the face of marketing departments and public relations (PR) agencies. In case you haven’t heard of

Is Quality Content an Endangered Species?

Is Quality Content an Endangered Species?

I can’t play the harmonica. I have a half-dozen “how to play the blues harp” handbooks in my desk drawer,

Project Management Tips: How to manage a project without losing sleep (Part 3)

Project Management Tips: How to manage a project without losing sleep (Part 3)

Learning how to manage a project can be stressful. You have to balance a client, a team, and the project