10 Things Global Brand Marketers Need to Watch for in 2015
2015 just might be the year where the Internet matures into adulthood. The maturation process has taken about 20 years,
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What New Year’s Resolutions Should Your Small Business Be Making?
With most products and services available from multiple vendors around the world, how can a small business compete? With pockets
Content Creativity + Failure = Success
Do you consider yourself creative? I realize that’s a loaded question, and the average person will, without hesitation, tell you
Is Your Social Media Content Infringing on Copyright Laws?
Keeping up with all the social media accounts for a business can be a time consuming job. Managing multiple accounts
Know Content Marketing Archetypes for Better Strategy and Results
There are 4Ps in content marketing, according to CMI speaker Robert Rose at the Charlotte, NC Content Marketing World this
Top 20 Most Searched-for Universities: Who’s Winning the Internet in Higher Ed?
A recent Google search data report released by the BBC on September 23 lists the world’s 20 most searched-for universities.
Google: Greenville is a 2014 eCity
Greenville, SC – During a press conference this afternoon at the Dark Corner Distillery on Main Street, search giant Google
Content Marketing in the Age of the Customer
Many marketers approach the digital economy as the same market in a digital form, but Shar VanBoskirk argues that it
Balance: Working and Doing
Though not my favorite Pixar movie (Monster’s Inc.!), I think Wall-E offers a valuable social commentary, especially for a kid’s movie
7 Strategies for Replenishing Your Well of Blog Ideas
Fingers are poised. Computer screen is awash in white. Clock is ticking, reminding you of an encroaching deadline. Brain, however,
7 Reasons Content Marketing Plans Fail
With exception of the occasional social commentary piece, we spend a lot time and space on this blog discussing content