social media

Saving Face with Social Media: Learning from the Jeni’s Splendid Ice Creams’ Recall

When things are going well, it’s easy to boast about your product or share information about your services. But what

In an education psychology class several years ago, my professor asked us if we thought it was appropriate to friend

I went to a theatre-in-the-round production over the weekend here in Greenville—a zany take on Bill’s A Midsummer Night’s Dream.

# You’ve seen this symbol. It’s the number sign right? Or wait; aren’t they calling it a hashtag nowadays? This

Hashtags can seem a strange and elusive beast to anyone who hasn’t used them or doesn’t get their purpose. They’re

What is Snapchat? Snapchat is a mobile app, used for sending short videos or pictures that have a shelf-life of

If you’ve heard one thing about the new Twitter profiles, it’s probably that the new options look eerily like Facebook.

The pitfalls of social media are well documented. There was the Kenneth Cole tweet equating “boots on the ground” in

At EnVeritas Group, I write for the Carlson Rezidor Hotel Group, working mainly on properties in Europe. Last year, I

When it comes to social media marketing, not all businesses are created equal. There are definite differences in the way

Who watched the Oscars on Sunday? Did you love Ellen? Did you love Jared Leto even more? Personally, the Wizard