social media

All Social Media Is Not Created Equal

All Social Media Is Not Created Equal

Do You Need to Adjust Your Social Media Strategy? I’m going to assume that you already know that all social

Do Manufacturers Understand That Social Media Stuff?

Do Manufacturers Understand That Social Media Stuff?

I was having dinner with my husband last night and he was relaying the conversation he had with a colleague

5 Tips for Businesses on Instagram

5 Tips for Businesses on Instagram

More and more businesses are jumping on Instagram as the number of smartphones on the market increases and consumers begin

Feeding Mobile Video Addiction and 3 Apps that Can Help

Feeding Mobile Video Addiction and 3 Apps that Can Help

I have an addiction to video. Though I’m not a crazy, old cat lady (yet), almost any night of the

Going Local with Start-Ups and Non-Profits

Going Local with Start-Ups and Non-Profits

While it might seem obvious, it’s important for anyone beginning a start-up business or non-profit organization to consider their local

Finding Your Twitter Voice: Why Your Business Should Be On Twitter

Finding Your Twitter Voice: Why Your Business Should Be On Twitter

Up until very recently, I was a Twitter skeptic. I had a mandatory account for a class in college, but

Rewarded Efforts: Social Media Affects Search Rankings

Rewarded Efforts: Social Media Affects Search Rankings

If I’m going to the gym, I want my time there to be worth it. I could show up and

How to Optimize Your Company LinkedIn Page

How to Optimize Your Company LinkedIn Page

You probably have a personal LinkedIn page, but you likely only look at it or add any content when you

How Health and Wellness Companies Can Engage Facebook Audiences With Meaningful Content

How Health and Wellness Companies Can Engage Facebook Audiences With Meaningful Content

It’s no secret that consumers today experience wellness information overload, which is confusing and proven to hinder the adoption of

Jay Bilas Tweets Shame NCAA

Jay Bilas Tweets Shame NCAA

Bilas Tweets Earlier this week, ESPN talking head Jay Bilas set the NCAA (for the uninitiated, that’s the organization that

Keen on Keens: Effective Content Marketing for Retail Companies

Keen on Keens: Effective Content Marketing for Retail Companies

A couple years ago I traveled to Europe for a two-week adventure traversing Spain, Italy and France. I didn’t want