Campfire
A Content Blog by EVG
Join us around the EVG Campfire to hear and share content marketing stories, insights, news and top tips.
Passing on the Spam: A Quick & Dirty Recap of Google’s Recent Updates
In some ways, doing research online has become more difficult. Partly, because there’s just so much junk to wade through.
Riding the AI Content Creation Wave with EVG Media
Inarguably, one of the burning questions of the content creation world is how to respond to the rise of widely
The Brand-Building Value of Content Marketing
When considering the value of content marketing, businesses tend to focus on quantifiable performance indicators—think social media engagement numbers and
Benefits of a Business Blog in 2024
In 2024, it seems like every business has a blog that’s churning out content. Adding another complication into the mix,
EVG Media Welcomes Allison Mertens as Marketing Director
Greenville, SC – January 30, 2024 – EVG Media, a global digital strategy company based in Greenville, SC, is pleased
A Website Content Creator’s Guide to Using H Tags
What Are H Tags? H tags, also known as headers, are HTML elements used to organize web page content. They
Examples of Content Licensing from EVGMedia and Our Partners
You probably see it more often than you realize — a company has won an award and uses a badge
Don’t Morph Yourself: Get a Copy Editor
As a college freshman, I rose earlier than my roommates, and in an effort to be considerate, I frequently got
Should You Use Stock Images in Your Content Marketing Efforts?
Stock images can be quite useful when it comes to content marketing. They provide companies with a convenient and often
How to Utilize Influencer Marketing in Your Earned Media
No doubt you’ve seen products sponsored by popular home chefs, DIYers, and other creators while scrolling through Instagram or Facebook.
3 Tips on Managing Creatives
You rely on the work of creatives—designers, writers, videographers to name a few—to sell products and services, to get your